NYC Fishmongers are turning butcher paper into a call to action

There is an underwater canyon filled with sea life, a hundred miles on the coast of New York City. Seabirds, whales, sharks, dolphins, sea turtles and fish are collected around Hudson Canyon.

With many types of Canyon’s house, Nature Protection Society wants Hudson Canyon to be appointed a national marine shrine. The destination of the national ocean and the atmosphere administration will protect various areas of companies hoping to face the seabed for the bottom, gas, gas and minerals.

This is not just endangered species, but hopes to save from WCS disruptive and dangerous mines – want to save the fish you eat for food. With a surprisingly new campaign created by McKinney’s advertising agency, WCS calls on to sign the application to apply NOAA to protect NOAA for the creatures in New York and others.

[Image: courtesy Hudson Canyon]

“We protect the types there, we protect their health, but we protect the economic vitality of our waters,” he said.

Hudson Canyon to help those who enjoy the spoils of commercial fishing, to help the McKinney campaign to take care of people. Safe wrote the application of the puppies around the fish on the butcher paper.

[Image: courtesy Hudson Canyon]

“The real reason is a better way to get true information and true information to man’s hand …. Is it better than the threatening thing right now?” In McKinney, the head creative officer asks Omid Amidi.

To create an eye-catching design on butcher paper, McKinney’s team has used a Japanese print technique gottakuBrushing the kind of animals found in the Hudson Canyon and pressing the paper. The process, the highest creatures, the highest creatures of the campaign, black sea bass, combs and crustaceans, for example

[Image: courtesy Hudson Canyon]

Fish prints are combined with Hudson Canyon maps, copies of application text and QR codes to celebrate. These elements in all blue, “Save the Canyon, then save Canyon, then save” and save them, then save them, save them. ” Simple plans and contradictory blue and red ink, designed to wake up advertising and store design options for old New York fish markets. The final product is crying much more than a flat brown butcher paper that is traditionally used to wrap seafood.

[Image: courtesy Hudson Canyon]

“The design itself is only designed to stop you in your prints,” he said. “Although a light piece of paper, all the things we have to do with all the things we put in.”

Additional plaques and online videos for McKinney design windows and participating markets, as well as local fishermen in local fishermen specified in New York aquarium and online videos.

[Image: courtesy Hudson Canyon]

The campaign began on June 9, the United Nations World Oceans Day after the day. Since then, the markets of the city of New York in the city region, bent their fish in the application of WCS and supported between customers. Six markets are participating in the campaign: MT. Kisco Seafood, Greenpoint Fish and Lobster, Metro Seafood, Mermaid’s Garden Sea Products, Marty’s Gourmet Sea Products and Lobster Markets Beans.

“We definitely have the staff of our faithful customers who have sustainable,” said David Seigal, Culinary Director in Culinary Markets in Lobster. “But we have a large number of customers who want to know where their food comes from, and these are the most interesting people.”

Some of the people involved are already the supply of the paper more than the paper, Osekoski, more people see the design and sign the application. This support show is an important step in this process, as long as Hudson Canyon’s National Marine Shrine is determined. Soon, NOAA will prepare a draft of destination documents and eventually release the public before choosing the shrine. By the end of the public comment period, the WCS application is a third of the road, which has signed 25,000 and nonprofits.

For Seigal, an avid fisherman who often traveled to the Hudson canyon is a reason to protect the area, especially close to his heart.

“We are working with the main nature of the mother, when entering it.” “Any danger for the nature of the main nature is a threat to our existence, minimum, work, but as a human race.”

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