The opinions of the entrepreneur are expressed.
Unfortunately, it is an easy part to put an excellent idea for entrepreneurs. After having a market study and a business plan, you should still understand how to attract your first customers after creating a momentum.
If you don’t have a way to get a rigid reality, an incredible idea, a way to get in front of people, an incredible idea is actually incredible. This is called the “cold starting problem” – the problem of construction of acceleration when there is no initial user base or activity of a business, product or platform. Especially for companies that trust in network effects are relevant – think or eBay, as the value of the product or service here as it increases.
The cold starting problem can be extra difficult for two-way platforms, it is something that every entity should think.
Related: Step-by-step instructions to find your niche and target market
To build a minimum favorable product (MVP)
Again and again the advice I shared myself? Set up a MVP.
The term borrowed the idea of a new product, which allows the term to collect the maximum approved learning amount of the term for the least effort. The goal is to try an idea at a minimum price that will open the answer from the target audience that can help open future iterations.
It is the best way to make it free, to make it free after built the MVP. If you just get a few people visiting your website, some will become users. These users will provide valuable information: How active are they? Continuously use the product for a long time? If not, why?
The biggest thing about MVPS is that they are quickly built and provide very important information. However, it is a better, cheap, flawless version, like design, design, as designed as the design, as well as the design of any new skills they need as designed. You will have a chance to practice, collect and improve, without pressure, without pressure, and improve for the first time.
Another hard truth: If you have no chance in MVP, you probably don’t go with more soups. There are a large number of startup ideas before landing in the jotform, the form construction company I flew over the last two decades. But if he did not take after six months of attempts? I would throw him in the trash in the trash, and started anything else.
Set up on a hot market
Timing is everything and the success of a beginner is often hung. For example, accept the instagram: It was released in 2010, and the advanced photo capabilities of the iPhone and immediately capitalized in demand for photo sharing. On the contrary, the Google glass with the 2013 debut: Wearing technology has not yet been the main stream, many of them saw a computer as a crepe and dystopia. While contributing to glass shortages of other factors, a great issue was a market for this product at that time.
By setting up on a hot market, you increase your chance to attract users of your product. Currently, AI is everywhere, and people are actively available to accept AI products and services. He pays attention to focusing on trends: I started a jotform in the range of interest in the interest in online products with Gmail’s impressive debut.
Of course, starting in such a market also comes with a risk. Competition can be tough, so it should be a unique value offer to distinguish. There is also a risk of market saturation. None of these works are transactions of deals, but the key is to prepare an excellent product, they will still choose to use it in the face of alternatives. After all, many similar products have approximately similar functions, if none is taken, no one shows that no one is doing it.
Related: 8 wins strategies to succeed in a hyper competitive market
Learn to love 50/50 rules
A principle I live is called 50/50 rules dictating that the growths of the crop development and half of the other half and the other half of the other half. As a developer, it was a painful revelation because I prefer to focus on built alone. However, if an idea is a product and marketing marketing, you cannot stay completely changeable.
Involvement and conversion of users will give you the target audience, pain points, dozens of messaging and how to resonate them and resonate them. In Jotform, we often won many of our success using the blogs we use strategically on the platforms. Contact is your best friend – There is no better way to learn how you want to use your product more successfully than communicating with the people you want to use.
Input and save are the timing of timing, perseverance and adaptation. Even if your first attempt will not depart, it is a step to find something that works.