Disney, to attract people to theme parks, but when visitors go there, you can never avoid reality. Supporters call this “Disney Bubble”: melt the daily world and immerse (and manually managed) by Disney.
Disney Bubble is designed to allow them to take a step from the real world for the length of their stay. Distractions are minimized. There is no need to remove your wallet. For things like souvenir or a snack, your money can be made by multiplication of your phone or magic group.
Baloncus, many guests, more expensive in Disney-operative stores, more expensive options, prefer to stay inside the Disney ecosystem to sleep more than less expensive options. Disney’s Customer Service is an important part of creating this bubble, say managers. Interactions with Disney’s “cast members” can assess the interaction with the employees – visitors, Disney Bus Driver or a dress in the park.
“Our cast is the heart of the magic in our Walt Disney World,” he said. “Of course, the guests love fireworks. Of course, they love the space of space. But the moments thrown are the things that make lifetime memories.”
Baloncus begins with the fact that the guests have a problem with the remaining experience, Allison Armor, Walt Disney World Vice President of the resorts. In other words, the registration process in the hotel may not be separate from the park experience. The same level needs to be spread to service and assistant. Cleaning workers in hotels provide everything from a congratulations to a congratulations to solve everything from smiles and guests or perform a survey. Ships from ships from bus drivers offers parking recommendations and collective trading cards by interacting with guests from ships. Kirk says.
“[Guests] It says armor. … Every cast member must have this holiday experience for each cast member guest. “
Create pixie powder moments
One of Disney’s most important ways is to create a bubble, each employee, only in a small way, to give decision-making power to increase the guest. It offers a “pixie powder” that you ask for a dole whip or a dole whip or Churro’s “Mickey or a walking operator, and if it is a walking operator, it is not able to solve the problem.
Part of the bubble creates, when they are in the parks of the guests, it ensures that practices are as smooth as possible. To ensure this, Disney leaders learn guest feedback to adjust and improve the systems that interact with customers.
For example, after the closing of the parks, Chelsea Filly, Customer Experience and Commercial Strategy, the Vice President of Customer Experience and its division, began a customer experience team to understand and correct the Disney Planning Process Complex for Potential Visitors.
This caused various changes to how many foods seem to change the name of the Cine + reservation system as a very complex.
The next work of the company’s Analytical Engineers group caused further clarification of this jump-the-line booking system. For example, a lightning strip option, recently allowed a person to visit before the visit of the park visit, before planning their arrival.
“This is based on [guest] Contact … and it played so well, “said Kirk.” This came out of the day of our guests, but our guest goes more than a lighting lane. They are able to survive more attractions. “
Disney Bubble turned into a big thing to protect and grow further with the upcoming park width. Walt Disney World, about 30,000 hectares in Orlando, more than 25 hotels, more than 115 sports, more than 115 sports (parades, fireworks and live performances) and more than 50 characters) and more than 50 characters.
By creating a bubble, Execs says that this choice is not only hoping to not intimidate, but with more pleasure.
“Our width is our superpower,” says Filley. “Bubble is what makes magic, but you want this magic to feel like” I do the most here. “