The Earth Day gets a result and comes with an unusual involvement logo.
McKibbgen and Earth Day founder established by the environment Denis Hayes, Seven Day, September 21, this Sunday is a global activity day. The first place’s iconography says “interesting” McKibben. “There was a lot to protest people, the giant Santa Barbara fires the cuyahoga river.”
The most important design element is the first vision of “Apollo a year ago, as seen from the ground, and this fragile, blue-white marble, the most important photo says” McKibben ” Fast company.
How do you compete with that?
On the sun’s day, McKibben, maybe a little twice, but the same extent: So the logo is incomplete and we all invite you to fill the rest.
A participation logo
McKibben said that before the day of the Sun Day is called “Sky Day”. After appealing to the team at the Consultant Collins, the realization was a good way to take a picture of the sky, everyone drew the sun.
“In this case, the design element is the sun, if you think about it, it is an object on the planet you can’t seem,” he says.
The logo, only half is the empty space on the right to fill only half of the sun and the star-style mark and people on the left. As a symbol, the sun is simple and easily abstract; As an advocacy case, it gives people the first thing. The participant by the design.
“The main message we need half of what we need, now we have technology. The cheapest road to force is that it is a layer glare in the Sun.
Collins, printed, brush and the weight of the sun have created the sun’s brand with a special sun-day trading. Garden3D has applied users an application that allows users to easily build their solar drawings as a ms paint in the browser.
The resulting brand is the one designed to look more di than professionally developed. About 10,000 people have already been in their logos, including their logos, including an advocacy in the Rain Forest of Ecuador, including a heart.
“Most of these protests … when really good meaningful designers intervene, they seem like the National Design Conferences instead of something people showing.” Designer Brian Collins says. “I think a part of what people should see, these things are their voice, whether they are their children, their parents, aunts, friends, people need to give a voice to participate in collectively.”
This is not an indication of climate activity, ICE caps or images of a planet that is lost or far from a planet, which is very far away. This is something optimistic and everyone can latch.
Collins sees this, “Hope is a strategy and I hope our strategy.”