The video is moving to the Netflix space between the podcast boom.
According to BusinesslikeThe flow giant Co-CEO Ted Sarandos said that video podcasts can be the next format to land on the platform. During the first quarterly income of Netflix on Thursday, Sarandos said that “the popularity of video podcasts” is among the podcasts and talk shows “blurry”. “
Wants the audience in 2025 divide their podcasts. As a result, YouTube-Spotify or Apple-higher platforms have become the best appointment for American Podcast listeners. Data from Edison Podcast metriks are at least 31% of the weekly Podcast listeners compared to 27% of the Spotify and Apple. About half of the Podcast listened to the listeners, the most beloved shows on clever TVs and in March, Youtube, Netflix, 9.7% of all TV TV TV.
Sarandos said when asked about competition from YouTube Hollywood Reporter This Netflix remains “the best place for premium content as defined by fans.” The platform is already a favorite lady Rachel of children, as well as Tony Hinchcliffe, as well as conservative comedian behind the podcast Kill tony.
And Netflix is very far away. “We are looking for the offspring of great creatives and not only in movie schools, but not only in Hollywood,” he said.
Sarandos, Netflix, said he stands apart when the Creator helps to give the scale and money. “You know that this is the question, this is the award? Well, some believe that we have the best monetization model on the planet for the premium story,” he said. “I think we can help these creators to reach a spectator. Our model can support more ambitious efforts for them, as opposed to a typical type, can help destroy them [user generated content] models. “
With the conversion of Netflix to YouTube, Instagram becomes Tiktok and X becomes … Now X do anything, no one wants to stay in his stripes.