I remember that I stand in front of a mirror, trying to disguise what I wanted to show the world. I was crushing with different impressions: professional, fun, compassionate, and I felt torn between them. After a while, I realized that my personal brand was not about perfection. Instead, we are talking about my basic … Read more
What really separates one personal brand from the next? Is it a nice logo, a brilliant playing field or social media followers? Over the years, I have realized that before these factors can attract preliminary attention, people do not have to surround around them. There is something deeper in the game, something resonates on true … Read more
If I laugh out loudly in a silent room, you’re camouflage. If I dance in the middle of the street, you crush. Welcome to the world of validity. You see that most people go about their daily life, maintaining a certain level, a level of conformity they consider to be social acceptable. But then there … Read more