Season

How South Asian Brands Like Elements Foster Deep Connection This Diwali Season

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How South Asian Brands Like Elements Foster Deep Connection This Diwali Season

The views expressed by the entrepreneurial contributors are their own. Key Takeaways South Asian brands are tapping into the growing cultural recognition of Diwali in the US, with major retailers and local schools promoting the festival. The spirit of Diwali is heartwarming through a curated collection of products, an app that embodies nostalgia, shared experiences … Read more

12 Local Marketing Tactics to Attract More Customers This Holiday Season

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Group of Asian businessmen discuss to plan analysis of company marketing strategy and brainstorm

Key Takeaways Significance of Local Marketing: Local marketing tactics are essential for driving foot traffic and boosting sales, particularly for small businesses competing in a crowded marketplace. Diverse Strategies: Effective local marketing includes a mix of digital strategies like local SEO and social media engagement, alongside traditional approaches like direct mail and community events. Building … Read more