Why the Future of Ecommerce Growth Belongs to Verified Voices, Not Ad Spend

Why the Future of Ecommerce Growth Belongs to Verified Voices, Not Ad Spend

Every founder knows the story. You’re pouring money into ads, targeting, reprinting, and your customer acquisition cost (CAC) creeping higher every month. No matter what you do, the tests you run or the out of the box ideas you try, this graph just keeps on slowly climbing. But it doesn’t (necessarily) mean that your product … Read more